E-commerce Live
Karati
Online jewelry store on WordPress and WooCommerce with a custom theme and plugin, global payment integrations and marketing feeds.
- Role
- Full Stack Developer
- Year
- 2023
- Published
- 15 de diciembre de 2023
Karati is an online jewelry and accessories store built on WordPress and WooCommerce, with a custom child theme and a bespoke plugin that encode the catalog logic, product feeds and day-to-day operations. The platform integrates major international payment gateways and the main digital marketing channels.
Features
- Custom child theme based on Anon, aligned with the brand identity.
- Bespoke plugin exposing business logic: product feeds, admin utilities and catalog-specific rules.
- Global payments via MercadoPago, Stripe and PayPal.
- Elementor Pro for landing pages and merchandising without touching code.
- Marketing & analytics: Google Analytics, Meta Pixel, Pinterest and Mailchimp.
- SEO & performance: Yoast SEO, page cache and CDN for competitive load times.
Tech stack
Frontend & design
- HTML5, CSS3 and JavaScript (jQuery + Vanilla)
- Elementor Pro as page builder
Backend & platform
- WordPress 6.0+ on PHP 7.4+
- WooCommerce 7.0+
- MySQL / MariaDB
Goal
Stand up a solid, scalable digital sales channel that combines WordPress’s editorial flexibility with WooCommerce’s transactional power, complemented by custom development that fits the real needs of the catalog, logistics and marketing.